Why Are Most Agency Blogs Unreadable?
The other day, I wrote a post on the fact that most marketing and PR agency blogs are unreadable. In it …
You Don’t Need A “Growth Hacker,” Just A Data-Driven Marketer
The following is my latest monthly Analytics column, originally published on ClickZ. You can read all my previous columns on ClickZ here. Silicon Valley loves fancy …
Q&A With Ad Students: Advice For Marketers Just Starting Out
The following is my latest monthly Analytics column, originally published on ClickZ. You can read all my previous columns on ClickZ here. Presenting to students at UF …
How To Ensure You Ask The Right Questions Of Your Data?
The following is a cross-post of my semi-regular Analytics column, previously published on Search Engine Watch but new for readers here. You …
How Peloton Has Blown Its PR?
I’ve done over 3100 miles on my Peloton. As a public relations guy, 99.9% of my life is spent staring …
Is Uber Eats changing the food industry?
You may not know about it yet, but Uber may seriously disrupt the food industry in the near future. Yeah, …
The Post Black Friday World
We’re a few days from the actual Black Friday, but by now you’ve no doubt had roughly 500 emails announcing …
PR People: Don’t Do This #5
It should be painfully obvious by now, but if you’re pitching someone, for the love of God – make sure …
What’s The PR Angle Now?
It would be an understatement to say that Initial Coin Offerings (ICO) was one of the hottest story angles for …
Is It Normal To Feel Tired?
Bu sabahın en iyi kısmını kaybolmuş hissederek geçirdim. Hiçbir şey yapmıyor değildim – ne kadar “şey” yaparsam yapayım, asla yeterince …