Attracting Attention Online: Only Exceptional Content Matters
There are people writing on essentially every topic online. Kudos to you if you can start a site on something that …
Web Wastelands (And How To Avoid Becoming One)
Ever seen a web community fall out of favor and watch its users leave in mass exodus for other destinations? Ever …
Micromedia – The Next Big, Small Thing
Thought today I would share with you a fascinating presentation by Matt Dickman (aka Techno//Marketer) on Micromedia: the next big, small …
How To Overcome Writer’s Block – 15 Tips
As someone who spends a majority of my professional and leisure time writing (strategic communications by day, blogging by night …
Are You Organized For Failure?
Clay Shirky’s book, Here Comes Everybody – The Power Of Organizing Without Organizations is essential reading for everyone seeking to understand how …
Persistence + Passion + Quality = The Formula For Success
The social web encourages a constant churn of news, videos, articles, events and all types of content to be produced …
5 Blogs Winning The Numbers Game Vs. Traditional Counterparts
This post isn’t meant as a kick at traditional media – what I want to show you today is how …
The Real Challenge Is Using Less
The vast majority of businesses and bloggers try to do far too much with their sites. Ultimately this is a …
Marketing Lessons To Learn From Religion
Politics and religion both are taboo subjects for marketing writers to discuss. Neither institution wants its members to know that …
(NYT) Target To The Blogosphere: You’re Irrelevant
The New York Times reported today that Target told a blogger to ‘go away’ when that blogger sent a simple inquiry to …