Guest Blogging Isn’t Difficult, Yet So Few Get It Right

I started offering the opportunity for readers to submit guest blog posts for The Future Buzz in 2010. The reason being, I know many of you are smart and have ideas you want to share with the rest of the community. I also enjoy editing.

Since then many of you have shared your thinking and experiences with us. But for every one post that does get published, there are probably around 20 we don’t. Why? They are spammy, the topic is inappropriate or the content is just rushed / poorly written.

The thing is even those who send quality content still rarely get everything right. For example, almost no one remembers to include an image, and probably half of people forget to include a bio (shockingly). And formatting for the web? Yeah, no one does that (huge paragraphs = fail, headings / short paragraphs = win).

But this post isn’t to serve as a complaint. We do appreciate the ideas sent and love to publish them when we can if the ideas are worthwhile, even if it’s not well-written. I don’t mind spending time editing content submitted to make it readable for you.

The point is: writing a guest post isn’t all that difficult. I don’t think I need to spell out the tips, just look at the site you want to write a guest post on and understand the style, type of content and format. Then match your ideas for that site. Simple. I still don’t understand why almost no one does this, but if you can you should find no problems getting your ideas published.

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