Learning From The Mistakes Of Kmart, Motrin and FedEx
Three recent, cautionary tales… Kmart was slammed by the blogosphere and debated intensely due to unartfully paying popular bloggers for placement through …
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6 Buzzworthy Laws All Web Marketers Should Understand
There is no shortage of smart people putting the pieces together and seeing patterns in the noise around us. Some …
77 Insights From More Than A Decade On The Web, Daily
It’s time once again to break up the longer format content I’ve been writing with more bite-sized thoughts. Today, I …
10 Secrets For Creating Viral Content
I’m frequently asked the question “how exactly do you create content that goes viral?” I always try and explain that …
Do You Have A Marketing Plan For Yourself?
Today’s post is directed to communications professionals specifically, but can potentially benefit anyone who is able to share their work/ideas …
Blogger Relations: Two Approaches For PR
There has been some good thinking on PR and its interaction with the blogosphere lately. Specifically a post from Louis …
50 Viral Images Part Two
My original 50 viral images (and how they spread) post turned out to be extremely successful and was read quite a few …
Destroy Your Artifical Barriers
How many barriers are there between us right now? Just one – a little button that says publish – that’s …
A Creative Commons License Is The Ultimate Music Promotion Tool
The Future Buzz is not just a place where I help marketers, bloggers and PR professionals spread buzz online. I …
Dosh Dosh Case Study: Develop A Unique Brand For Your Blog
In previous case studies here at The Future Buzz, I have analyzed examples of Building a blogging network Building buzz …